Social marketing for real founders
and brands.

Your brand’s social can become a revenue growth engine. By combining authentic storytelling with robust performance marketing, we build systems and social that attract engagement, earns customers and scales businesses.

Recent Partners


TenYour
Yardbird
Family Form

Our Services


Performance Marketing
Social Media Strategy Development (Paid, Owned)
Go-To-Market Planning

Services

Performance Marketing

Transform clicks into customers with targeted, high-performing social campaigns.

  • Strategic campaign creation across Meta, Google, TikTok

  • Audience-focused creative testing and optimization

  • Dynamic budgeting and ROI-driven approach

Social Strategy Development

Build engaged communities through authentic, story-driven social content.

  • Brand voice and content plans

  • Engaging reels, carousels and user-generated content (UGC)

  • Active community management and insight listening

Go-To-Market Planning

Launch smarter with a clear, data-backed roadmap to traction and scale.

  • Define your positioning, customer segments, and key messaging

  • Launch campaigns designed to validate and refine product-market fit

  • Build growth sprints around clear KPIs, not vanity metrics

Select Clients

Real Brands, Real Results

  • Yardbird Yakitori, a Michelin-starred restaurant in Hong Kong, faced challenges in scaling its e-commerce business. Despite a loyal customer base, their online presence was underperforming, with limited visibility, low web traffic, and a need to streamline the customer journey from discovery to purchase. Their goal was to increase revenue and checkouts while maintaining their brand’s premium appeal.

    What we did:

    • Conducted a comprehensive audit of Yardbird’s existing e-commerce platform and digital marketing efforts.

    • Launched data-driven paid social campaigns targeting high-intent audiences across Meta and Google platforms.

    • Developed a strategic content calendar and creative assets that aligned with Yardbird’s brand.

    • Introduced tailored retargeting campaigns to engage past visitors and convert abandoned carts.

    • Optimized SEO to enhance search rankings, driving organic traffic and brand discovery.

    Key Results:

    4x online e-commerce revenue (vs. 2023)

    3.5 ROAS on Meta.

    43% web traffic (vs. 2024)

  • FAMILY FORM, a Hong Kong-based wellness studio, aimed to establish a strong digital presence and generate consistent sales through online channels in its inaugural year. In a competitive landscape like female-focused Hong Kong wellness, FAMILY FORM needed a scalable paid social strategy that would deliver measurable results while staying within its startup budget.

    What we did:

    • Crafted a comprehensive paid social strategy focused on driving conversions while establishing brand awareness in the local Hong Kong market.

    • Designed and launched targeted ad campaigns on Meta and Google.

    • Created high-quality, on-brand creative assets to resonate with FAMILY FORM’s target demographic.

    • Built a structured approach to campaign management, including A/B testing for creative and copy.

    • Monitored campaign performance rigorously, optimizing for cost efficiency and scaling successful ad sets to achieve consistent results.

    Key Results:

    Achieved an average monthly ROAS of 2.7 on Meta in 2024 with startup budget (<$1k USD per month).

  • Reach out if you’d like to see our full Case Study deck.


We don’t just boost posts.

We build real performance frameworks into your social strategy, transforming your brand presence into a channel of trust where new audiences are delighted to have discovered you.

If you’re proud of your brand, ready to unlock its value on social and scaling to the world with top tier social marketing talent, we want to talk.

Launch

For founders looking for a growth partner.

  • Channels: 1

  • Funnel Audit included

  • Custom Landing Page creation

  • 2 net new ad creatives

  • Basic creative testing

  • Monthly strategy calls

  • Slack and Notion portal

$2,500

Growth

For brands approaching at least $50k MRR.

  • Channels: 2

  • Funnel Audit + Rebuild

  • Ongoing Landing Page optimization

  • 5 net new ad creatives

  • Advanced creative testing

  • Weekly strategy calls

  • Slack and Notion portal

  • UGC and creator partnership support

$6,500

Both plans include

  • Onboarding Growth Engine workshop

  • Dedicated team

  • Weekly optimization and KPI report

  • Creative strategy and ad copywriting

  • Monthly growth audit and 90 day roadmap

  • Always‑on Slack support (≤24 hr replies)

View of the Hollywood sign on a hill with a clear blue sky.
ezmedia founder Eric Zaworski standing on a dirt trail at a scenic overlook in Los Angeles, with a city skyline in the background under a clear sky during daytime.

Built by someone who’s been in the marketing trenches.

Before building and executing campaigns for global -facing brands and scaling DTC businesses, I was a journalist, telling stories that connected people.

That same instinct for narrative and nuance is at the core of everything we strive to do at ezmedia.

I started this agency in 2022 because I saw how many founders had incredible products, but no real partner to help them actually reach their audience.

We specialize in helping brands show up online with clarity, energy, and consistency, turning attention into actual business growth.

Whether you’re a founder launching your first campaign or a scaling team ready to double down on performance, we bring sharp strategy, senior-level execution, and a deep respect for your brand’s voice.

Let’s build something that lasts.

(More about me here.)

Ready to unlock your brand’s social potential?